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‘The Wind’, a collaboration between Dyson and ISSEY MIYAKE, born out of mutual admiration and respect for engineering principles, explored the use of airflow in a clothing range.
Tasked with designing an updateable blog / microsite to show the development of the project, I opted to include elements of interactive play, whilst retaining a robust, useable information structure.
Liaising with Dyson PR, Flash developers and the ISSEY MIYAKE creative team, I led the project from start to finish; from initial sketches, to layouts, art direction, content, user-testing and delivery to stakeholders.
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© 2011 Set-Square / Chris Yeates